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Pete Lee is a Seed/Series A/Series B Technology Executive providing organizational wide leadership in SaaS and AI business with strategy, sales, delivery, and marketing. Currently Pete serves as the Vice President of Global Sales & Alliances of Observe.AI, a leader in Contact Center AI, transforming customer experiences and improving agent performance by helping top brands analyze 100% of interactions, extract actionable sentiment insights and streamline workflows.

Pete has documented success launching and implementing significant Cloud transformation strategies, resulting in a ten-fold revenue increase. His leadership philosophy encompasses a collaborative, commitment to excellence approach by cultivating synergistic teams, leading with training of best practices, exceptional product knowledge, dynamic relationship skills, and company cultural fit. Pete is recognized thought leader and subject matter expert, conducting Cloud public speaking. His distinguished career includes the Vice President of US Sales for LiveTiles and a partner in BDO Digital Services where he led sales, alliance, innovation and growth functions